St. Luke’s Hospital

St. Luke’s new Richard A. Anderson Riverside campus in Easton Pennsylvania, the facility footprint is 500 acres. The hospital is situated hundreds of yards away from the street entrance on a multi-lane secondary road. Only having signage on the building would not be sufficient to identify the hospital from the road entrance, so the hospital needed large scale gateway signage. At the Riverside campus, the sign design is reminiscent of water and waves with curves and multiple levels, creating a dimensional effect.